Empowering the Next Generation of Intelligent Business Applications
AI & Data Science at the Core
PengX is a technology company focused on AI and data-driven innovation. We bridge advanced research with real-world applications, helping enterprises unlock insights, make smarter decisions, and scale sustainably.
Core Services
Our platform and technologies focus on solving key challenges faced by modern enterprises – including customer data insights, personalized marketing, and customer lifecycle management.
Unified Customer Data Platform
• Real-time data collection
• Unified customer profiles with intuitive analytics dashboards.
• Multi-channel activation via WeChat, in-app messages, and more.
• Scalable enterprise tools built for IT customization.
Predictive AI & Machine Learning
• Built-in library of ready-to-use predictive models.
• Actionable insights for marketing, personalization, and CRM.
• Open API output for seamless data integration.
• Industry-specific, customizable intelligence models.
AI-Driven Customer Intelligence
• Aggregates and analyzes structured and unstructured data.
• Self-learning NLP models for sentiment, context, and content classification.
Blockchain Solutions
• Privacy-compliant customer data management.
• Blockchain-based loyalty and rewards with higher value and liquidity.
• Decentralized customer identity to enhance trust and experience.
Competitive Advantages
Backed by an elite team and proven industry expertise, we help businesses operate smarter and scale faster, our intelligent CDP connects data, marketing, and customer operations to unlock measurable business impact.
Services
- Combines data tech, ML, NLP, and blockchain.
- Up to 98% prediction accuracy.
- China’s first intelligent CDP provider.
- Boosts marketing efficiency and user conversion KPIs.
Team
- Founded by top-tier tech veterans with strong local market experience.
- Cross-disciplinary team in AI, data science, marketing, and operations.
- Driven by strategic leadership and continuous innovation.
Operations
- Deep focus on data-driven marketing and customer operations.
- Proven success in multiple B2C verticals.
- Builds competitive moat and drives long-term client growth through CDP-based solutions.
Industry Pain Points
Mid-to-large B2C enterprises struggle to turn customer data into real business value due to these key challenges:
Fragmented Customer Data
- Too many devices, channels, and touch-points.
- No unified customer profile or ready-to-use integration solution.
Shallow Insights
- Basic analytics can’t meet modern needs.
- True value comes from AI- and ML-driven insights for smarter marketing and decisions.
Poor Cross-Department Integration
- Customer data tools must serve marketing, sales, BI, and IT.
- Require flexible, API-ready systems that adapt to different workflows.
Complex & Hard-to-Use Tools
- Long setup times, steep learning curves, and high maintenance.
- Need simple, scalable, low-training solutions that deliver fast ROI.
Our Solution
PengX Technology delivers an AI-driven solution for customer data, marketing, and lifecycle management and enables B2C enterprises to move from “understanding data” to “growing through data”:
PengX Technology
- Focus: Customer insight, marketing, and customer life cycle value management.
- Industries: B2C sectors – retail, finance, automotive, tourism, and internet services.
- Edge: AI-powered platform designed specifically for B2C enterprises.
Why PengX Wins
PengX is tailored for B2C enterprise needs rather than general analytics. It integrates AI + machine learning for deep customer insights, covers the entire customer journey from acquisition to retention, and addresses full lifecycle value management, not just data reporting.
Other Market Players
- Focus: User analytics and app behavior analysis.
- Industries: Mobile apps, internet enterprises.
- Focus: Comprehensive big data solutions.
- Industries: Finance, government.
- Focus: Data analytics, monetization, and digital marketing.
- Industries: E-commerce, fintech, retail.
Served Industries
By focusing on specific industries, PengX Technology accumulates reusable models and deep domain expertise – achieving results far beyond general-purpose analytics platforms.
Retail
Multi-touchpoint data collection (App, H5, Mini Program); Unified customer profiles across systems for precise marketing.
Automotive
Purchase-intent model: 94.7% accuracy, +34% marketing efficiency; Predicts finance, trade-in, and new-car feedback via ML & NLP; Delivers personalized ecommendations and sentiment analysis.
Tourism
Flight recommendation model: 97.5% accuracy, 14× conversion uplift; Cross-selling for return and multi-leg flights; maximized lifetime value; Blockchain-based loyalty upgrades for airlines and hotels.
Finance
Unified e-banking & mobile-banking data for customer profiling; AI-driven segmentation and personalized product recommendations; Predicts churn, policy cancellations, and reactivation opportunities.
E-Commerce & Consumer Internet
Multi-channel data unification with tagging & segmentation; Lead scoring, lifecycle modeling, personalized offers, and churn alerts.
Education
Unified data across online & offline touchpoints; Personalized scripts for advisors, improving course sales & cross-selling.
Transform your business with the power of AI + Data Science